About Us

ContextML is a Berlin-based healthtech startup developing context-aware technology to make life with diabetes easier.

Our work is inspired by personal experience. As parents of a son with type 1 diabetes, co-founders Jens Lund and Kate Snow understand how much diabetes management depends on everyday circumstances that technology doesn't always capture.

We're developing two products under the Steddia brand. Our first, Steddia Travel, helps people with diabetes prepare for trips through personalised packing plans, practical guidance and reminders. Our longer-term vision, Steddia Care, aims to bring real-life context into glucose data to support more meaningful clinical insights.

Combining experience in analytics, software quality and product development with insights from people living with diabetes, we're working to build technology that better reflects real life.

Our Team

Headshot monochrome image of Jens Lund

Jens Lund

Jens brings over 20 years of experience in analytics and decision-support systems. He leads ContextML's strategy and technical direction, exploring how AI and context-aware approaches can make diabetes technology more useful and relevant to everyday life.

Co-founder & CEO | Analytics & AI

Kate Snow

Kate brings experience in software quality assurance, product development and user experience. She focuses on shaping intuitive, practical solutions, translating real-world needs into product requirements, user journeys and features that work for people living with diabetes.

Co-founder | Product & UX

Our Advisors

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Amanda Fornal

Amanda is a technology strategist and startup advisor with 25+ years of experience, focusing on ethical AI, health technology, and evidence-based nutritional interventions. She advises early-stage companies on strategy, scalability, and positive impact.

Headshot monochrome image of Tobias Lorenz

Tobias Lorenz

Tobias is a technology and product leader with 15+ years of experience scaling AI-powered products in regulated digital health settings. A multi-time founder, he supports companies in building compliant, data-driven solutions that deliver measurable outcomes in chronic and preventive care.